Innovation in the E-Inventions

In 2003, Hervé Heully started a journey that would change the limits of digital innovation and territorial transformation. Ten years of professional experience and an insatiable passion for exploration led him to create NEW3S a company that combines imagination and observation to transpose the reality of territories into immersive, enriched universes. Motivated by restless curiosity and a passion for discovery, Hervé led NEW3S to a pioneering position within the landscape of technology, transforming the way we perceive and connect with the world.

Hervé’s foundation at work was based on acute observation and deductive skills. His state of incessant curiosity made him approach a topic he was not so familiar with in new ways; it helped him identify the pattern and get out the lesson learned. This keen ability for observation was the nucleus around which NEW3S came to be. Hervé’s scope for observation widened over time; now, he could set in juxtaposition static elements of reality and dynamic aspects of virtuality, generating innovative digital ecosystems.

“Either as curiosity or an idea, it makes me find uses, discoveries, or phenomena that I would love to combine in the most daring ways,” he added. This is at his core: always innovative, experimenting, and enabling NEW3S to be one step ahead of the curve concerning digital transformation.

La Baule-360: Into the Future of Tourism

La Baule-360 is one of the most radical works undertaken by Hervé under NEW3S. From the comparison of advanced tools, research, and vision to fuse 3D and 360-degree photography, La Baule-360 manages to capture the soul of Guérande Peninsula, France. The site is where virtual reality is blended with rich media, including sound, video, and interactive content, to come out with a comprehensive outline of the local culture, economy, and heritage.

La Baule-360 is more than a virtual tour; it is more of a bridge between the real and the virtual. It has been able to integrate the first world’s 360-degree directory of local businesses and services in a way that lets the user interact with enriched media, stimulates curiosity, and fosters economic activity in the region. He describes it as a “digital development concept for the attractiveness of a national/international territory,” in that it would be a vibrant cyclotron for local and global stakeholders.

3V.WORLD has laid the foundations for proprietary software in mapping any area on Earth. This enormous, encyclopedic, and interactive experience that is 3V.WORLD is the future of digital tourism and new standards for virtual interaction.

Digital Marketing and Industry Impact: Bridging Visibility and Data Protection

Hervé’s unique ability to combine technology, economics, and geopolitics is the foundation of his contribution to digital marketing. To keep ahead of the curve, he has been closely monitoring underwater cables, the internet’s backbone, which track the emergence and decline of consumer technologies. In short, NEW3S’s forward-thinking strategy in the field of digital transformation has been defined by its exceptional capacity to merge diverse elements.

He addressed the United Nations in Geneva in 2015. He was giving a contribution to a report on the emergence of new technologies and their role in reinstating global parity. He declared that there must be content of high value in order to be able to maintain web traffic and attract investment, and this is a principle that underpins the success of NEW3S.

According to Hervé, the secret to achieving a balance between visibility and data protection is in the dynamics between the real and the virtual. He has, therefore, developed strategies drawing parallels from the physical world into the digital, making data audaciously impalpable. “Isn’t the best way to protect data making it undetectable?” he asks. This innovation has, therefore, placed NEW3S at the vanguard in navigating complexity in digital ecosystems.

Leadership in a Changing Landscape and Vision for the Future

Flexibility and collaboration best define Hervé’s leadership style. He learned how to work with both nomadic and sedentary teams and easily mixes in-person work with remote work. Delegating and consulting global contributors on ideas and creating a competitive spirit have been very crucial for steering NEW3S through the constantly evolving tech landscape.

His role is scout and sheepdog, he says. “I am running around the team and the players for coherence and cohesion.” This way, he was able to focus on how to further enhance the modus operandi of the company and, among other things, work with the two patents that have been secured in 2024.

Looking forward, Hervé thinks of NEW3S as a global catalyst that will create digital transformation. He wants to work for visionary politicians and entrepreneurs in developing 3V.WORLD when creating interconnected digital territories so that these would fuel local as well as international economies.

Word of Wisdom: Advice for the Next Generation

Hervé shares the following wisdom with anyone venturing out into the tech space: “Live freely and happily. Try to achieve what you love while taking account of economic realities. Involving people early and thinking in terms of the absurd, don’t be afraid of the ridiculous, and be inspired by those around you.” As NEW3S matures, working under the helm of Hervé, it also comes out that nothing will really change, even his potential to marry observation, imagination, and innovation toward molding the future of digital transformation, inspiring generations into the future.